Our article has been published in The International Review of Financial Analysis!

Advanced analytics in finance; Analysing company financials with machine learning models

Posted on June 2, 2021

Our article “The role of earnings components and machine learning on the revelation of deteriorating firm performance” has been published in The International Review of Financial Analysis! It’s one of the few articles which analyse company financials with machine learning models. The article can be accessed here. [Read More]
Tags: R, Machine Learning Models in Finance, Cash Flows, Earnings, Distress Prediction, Machine Learning, Estimation Methods

How to forecast sales with an ARIMA model in R

What is ARIMA (Autoregressive Integrated Moving Average)?

Posted on April 17, 2019

ARIMA (autoregressive integrated moving average) is a statistical technique to predict future trends using time series data. Autoregressive models forecast future values based on historical data. ARIMA models are commonly used in finance as well as business decision making processes. [Read More]
Tags: R, ARIMA modelling, Analytics, Econometrics, Sales Forecast, Time Series Analysis

What is A/B testing and how to run it with low traffic

A/B test alternatives for low traffic websites

Posted on November 4, 2017

Many websites don’t have a huge amount of traffic. This makes it difficult to A/B test changes on websites. I’ll try to explain what an A/B test (experiment) is and what the requirements are to successfully run an experiment. What is A/B testing: A/B testing (also known as split testing... [Read More]
Tags: A/B testing, Growth Analytics, Marketing Analytics, Web Analytics, Conversion, Optimisation